Cool girl places in Venice

Cool girls wear the San Marco

to a slow coffee.

The San Marco is the original: the velvet friulana in its purest form, the Venetian flat worn along the lagoon for generations. Grey velvet, a quiet burgundy trim and the softest sole in Venice — the one you actually reach for, morning to night.

Wearing the San Marco velvet friulane in Venice

Where the cool girls go: a coffee at Caffè Florian

On Piazza San Marco, under the arcades, sits Caffè Florian: mirrored salons, red velvet banquettes, an orchestra out on the square, and a caffè that costs a small fortune and is worth every cent. Sit inside among the frescoes, order slowly, and take your time.

Caffè Florian, Piazza San Marco, Venice
Caffè Florian · Piazza San Marco.

★ Open since 1720 — the oldest café in the world, and the first in Venice to let women in. Cool girls have had a seat here for 300 years.

The San Marco velvet friulane in grey with burgundy trim, by Maison Rialto
The San Marco — grey velvet, burgundy trim.

Cool girl rules · San Marco

  1. Wear the San Marco
  2. Coffee at Florian
  3. Stay for the orchestra
  4. Sit inside — it's a jewel box
  5. Home the long way
  6. If it's nice, go twice

The shoe: the San Marco

Velvet grey, burgundy trim, the softest sole in Venice. The classic furlana — the one you'll live in, all day and long into the night.

Shop the San Marco

New in wine, too — the San Marco in wine velvet.

The Maison Journal

← More stories